Terms for using AYA.

Your agreement with AYA

Ask Your Audience (AYA) is provided by Ask your Audience Ltd. These terms apply when you access or use an AYA website, Audience Snapshot, account or paid research service, including through an authorised connected assistant. By using the service, you agree to them. If you use AYA for an organisation, you confirm that you can bind that organisation.

You must be at least 18 and legally able to enter into this agreement. A signed order form or written service agreement may add to or override these terms for the service it covers.

What the service provides

AYA provides audience decision support built from recorded interviews. Depending on the feature or plan, you can ask a quick question, define an audience, run a research format, and receive generated responses and analysis grounded in relevant Human Digital Twins.

Accounts and access

Keep account details accurate and credentials confidential. You are responsible for activity under your account unless caused by AYA. Tell us promptly about suspected unauthorised access. Workspace administrators may manage access and content for their organisation.

Free and anonymous usage limits apply per browser, account or network as shown in the product. Do not evade those limits or automate access unless AYA has expressly authorised it.

Use AYA responsibly

You must not use AYA to:

• break the law, infringe rights, deceive people, or facilitate discrimination or harm;
• target, defame, harass or infer sensitive facts about a named person;
• attack a named competitor, re-identify an interviewed participant or extract source interview material;
• submit personal, confidential or third-party content without the rights and lawful basis to do so;
• probe, scrape, reverse engineer, overload, bypass safeguards or interfere with the service; or
• present generated output as verified fact, a live statement by a participant, or professional advice.

We may reject prompts, remove content, limit access or suspend an account where reasonably necessary to protect people, AYA or the service.

Your content and the licence we need

You retain ownership of briefs, questions, files and other content you submit. You give AYA a limited, non-exclusive licence to host, copy, process, transmit and format that content only as needed to provide, secure, support and improve the service, comply with law, and follow your instructions.

You confirm that you have the necessary rights and permissions for the content you submit. Do not upload source material whose confidentiality, licence or sensitivity makes its use in a hosted AI-assisted service inappropriate.

Results and intellectual property

Subject to payment and the rights of others, you may use the results produced for you for your internal and commercial decision-making. Similar or identical outputs may be produced for other users, and generated material may not qualify for intellectual-property protection in every country.

AYA retains ownership of the platform, methods, software, interfaces, brand, aggregated operational learning and underlying Human Digital Twin source system. You may not use results to identify or contact the person behind a twin.

Plans, payment and cancellation

Prices, included usage, billing period and taxes are shown before purchase or in your order form. Paid subscriptions renew for the displayed billing period until cancelled. You authorise our payment provider to collect the amounts due.

You can cancel future renewal through the available account or support route. Unless the checkout, order form or mandatory consumer law says otherwise, fees already paid are not refundable and access continues until the end of the paid period. One-off research work may have separate cancellation terms agreed before work begins.

Availability and third parties

We work to keep AYA available, but do not promise uninterrupted or error-free service. Features may change as the product develops. We may use third-party infrastructure, payment and model providers; their availability can affect AYA.

We may suspend access for security, maintenance, non-payment, misuse or legal reasons. Where practical, we will explain and provide a route to resolve the issue.

Warranties and responsibility

AYA is provided on an “as available” basis. To the extent permitted by law, we exclude implied warranties that cannot reasonably apply to a developing research service. We are not responsible for indirect or consequential loss, loss of profits, or decisions made from an output.

Nothing in these terms excludes liability that cannot legally be excluded, including liability for fraud, fraudulent misrepresentation, or death or personal injury caused by negligence. Mandatory consumer rights remain unaffected.

Ending the agreement

You may stop using the free service or cancel a paid plan. We may end or suspend access for a serious or repeated breach, legal requirement, security risk or discontinued service. Terms that naturally continue—such as intellectual property, payment, confidentiality and liability provisions—survive termination.

Changes and contact

We may update these terms as AYA or the law changes. If a material change affects an existing paid service, we will provide reasonable notice through the service or by email where practicable. Continued use after the effective date means the updated terms apply.

Questions: contact@askyouraudience.ai. Privacy questions: privacy@askyouraudience.ai.